How to optimize images for SEO


Online images are more commonly browsed for human figures or favorite celebrity. But images that can tell thousands of words also mean significantly on how search engines rank websites in order. Images can greatly determine the ranking factor of a website and helps to direct more traffic. That means images can help to convert in terms of revenue.

People who found images that are compelling often continue to read the text further. This means images are the hook point to make visitors read further, and have the chances of becoming a loyal reader. As much as attention is given to keywords surrounding texts, images should also be taken into account as it plays an important role in developing better SEO for website.

The best optimized images are the ones that are best organized. That means the grouping of relevant images and limiting the number of images per page is imperative for best optimized images. Organizing images also include putting it on the right color and file format. Whenever possible, always save images in RGB color to minimize loading error for images. Saving images in a JPEG format is also more advisable than using other format. The size of an image is an important factor that determines the loading time of a page, always use an appropriate file size to optimize loading speed.

The naming of images resolves what you want the search engine to understand the content is about. It is always important to name images correctly with best relevant keywords to match content of the page. Designers must also ensure that the ‘alt’ is attributed to the right keywords when adding the code. The placement of images on pages should be done selectively where surrounding text should be most relevant to the image as these determine the search relevance for visitors.

Keywords and search results are a subjective matter, so upload new images from time to time whenever possible to keep page fresh for a better search engine optimization.